You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Peter Laybourne.
ANA has found 2 results for you, in 214 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Veni Vidi Vici

Our paper seeks to demonstrate the effects and effectiveness of a synergistic usage of two powerful yet passive research tools: Ethnography and Neuroscience. This means in practice that as researchers, we are frequently asked to offer methodology and...

Catalogue: Qualitative 2007
Authors: Neil McPhee, Peter Laybourne
Company: Fathom International Ltd
November 12, 2007
×

Citation

McPhee and Laybourne (2007a, November 12). Veni Vidi Vici. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/veni-vidi-vici


Research papers

Communications and bottom line

Neuromarketing - brain wave or brain scam?This presentation explores the role and relevance of different brain scanning technologies and their appropriateness to research, marketing and corporate decision-making.

Catalogue: Congress 2005: Making A Difference
Authors: Peter Laybourne, David Lewis
September 21, 2005
×

Citation

Laybourne and Lewis (2005a, September 21). Communications and bottom line. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/communications-and-bottom-line